Understanding Yellow
Pages Monograph
2009-2010 Yellow Pages
Advertising Challenge
Yellow Pages
Advertising Challenge Winners

First Place

Second Place

Third Place

Honorable Mentions

Feedback/Comments

YPA Home Page

 

2006 - 2007 Competition Winners: First Place

School
Student Fehren Johnson
Faculty Advisor Bill Rothwell
Judge's Comments

These ads illustrate the very best in directory advertising. They attract attention, make excellent use of available space, differentiate the advertiser from competitors through both images and copy, and project a consistently positive image across all ad sizes.

Beyond this, these ads provide a wealth of important informtion in a way that is easily accessible, including key business data (large telephone number, hours, and location) and the fact that all ages are welcome (as communicated by the illustration).
Large Directory Ad

Small Directory Ad
Internet Directory Ad

Note: Ads have been resized for Internet presentation.

Note: This web site is sponsored by the Yellow Pages Association. Reproduction and distribution of any of the materials found on this site for nonprofit, educational use is granted without the need to obtain prior permission as long as this note remains intact and part of any distributed document. Reproduction and distribution for other purposes is prohibited without prior permission. For permission and other related questions contact Yellow Pages Association at 908-286-2380.